Outsourcing Case Study:
George and Evan

This is a great case study with George and Evan.

They're doing local business marketing and building a whole host of wordpress plugins.

Here's a summary of the case study.

  • 1:22 - Their business model (local business marketing)
  • 3:00 - tasks they're outsourcing (social media)
  • 3:40 - documenting tasks and teaching new people how to do them.
  • 4:35 - starting with a blank slate
  • 7:50 - asking your Filipino workers to teach you
  • 9:30 - starting with 2-3 people
  • 10:12 - following instructions
  • 10:20 - where they found people to hire (OnlineJobs.ph)
  • 10:45 - George's twist on my hiring strategy
  • 11:50 - emailing them and then waiting to see who emails back
  • 12:20 - looking at someone's delay in response time as a hiring test (this is great!)
  • 13:00 - Don't cherry pick people!
  • 15:10 - Filipino's don't like to disappoint
  • 15:50 - Contacting people vs putting a job out there (<-- This conversation is worth the whole interview!)
  • 18:00 - Laying out specifics before giving a task (good and bad of doing this)
  • 19:30 - Learning to delegate
  • 19:45 - "It doesn't matter how good you can do it, if it doesn't get done...WHO CARES!"
  • 20:20 - Things their Filipino workers do with article marketing
  • 21:20 - "OPSEO" and "
  • 23:00 - How MOWSEO saves you time and makes your sites more successful
  • 26:30 - Getting stuff done you hate doing
  • 27:30 - How to outsource repetitive tasks
  • 29:40 - Using a different Skype account for interviewing people

If you have an Outsourcing Success Story, Please share it!. I want to hear about your success (and I’ll probably give you some free advice if you do).

Check the other case studies

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